Arvato commissions first solar power plant


CSA Z463 Electrical Maintenance

Our customized live online or in‑person group training can be delivered to your staff at your location.

  • Live Online
  • 6 hours Instructor-led
  • Group Training Available
Regular Price:
$249
Coupon Price:
$199
Reserve Your Seat Today

Arvato Ontario Solar Power Plant advances sustainability with rooftop photovoltaic panels, PPA financing, and green electricity, generating 800,000 kWh annually to cut logistics emissions, reduce energy costs, and support carbon-neutral supply chain operations.

 

Key Points

A rooftop PV system under a PPA, supplying low-cost green power to Arvato's Ontario, CA distribution center.

✅ 1,160 panels produce 800,000 kWh of renewable power yearly

✅ PPA model avoids upfront costs and lowers electricity rates

✅ Cuts center emissions by 72%; 45% roof coverage

 

Arvato continues to invest consistently in the sustainability of its distribution centers. To this end, the first solar power plant in the focus market has now been commissioned on the roof of the distribution center in Ontario, California. The solar power plant has 1,160 solar panels and generates more than 800,000 kilowatt hours (kWh) of green electricity annually. This reduces electricity costs and, with advances in battery storage, further cuts the logistics center's greenhouse gas emissions. Previously, the international supply chain and e-commerce service provider had converted five other distribution centers in the USA to green electricity.

The project started as early as November 2019 with an intensive site investigation. An extensive catalogue of measures and criteria had to be worked through to install and commission the solar power plant on the roof system. After a rigorous process involving numerous stakeholders, the new solar modules were installed in August 2022, similar to utility-scale deployments like the largest solar array in Washington seen recently. However, further approvals and permits were required before the solar system could be officially commissioned, a common step for solar power plants worldwide. Once official permission for the operation was granted, the switch could be flipped in February 2023, and production of environmentally friendly solar electricity could begin.

The photovoltaic system is operated under a Purchase Power Agreement (PPA), a model widely used in corporate renewable energy projects today. This unique financing mechanism is available in twenty-six U.S. states, including California. While a third-party developer installs, owns and operates the solar panels, Arvato purchases the electricity generated. This allows companies in the U.S. to support clean energy projects while buying low-cost electricity without having to finance upfront costs. "The PPA and the resulting benefits were quite critical to the success of this project," says Christina Greenwell, Microsoft AOC F&L Client Services Manager at Arvato, who managed the project from start to finish. "It allows us to reduce our electricity costs while supporting Bertelsmann's ambitious goal of becoming carbon neutral by 2030."

The 1,160 solar panels were added to an existing system of 920 panels owned by the logistics center's landlord. In total, the panels now cover 45 percent of the roof space at the Ontario distribution center. The emissions generated by the distribution center are now reduced by 72 percent with the new solar panels and clean power generation. As Bertelsmann plans to switch all its sites worldwide to 100 percent green electricity, renewable energy certificates will, as seen when Bimbo Canada signed agreements to offset 100 percent of its electricity for its operations, offset the remaining emissions.

"The new solar power plant is a significant step on our path to carbon neutrality and demonstrates our commitment to finding innovative solutions that reduce our carbon footprint," said Mitat Aydindag, President of North America at Arvato. "All employees at the site are pleased that our Ontario distribution center is now a pioneer and is providing effective support in achieving our ambitious climate goal in 2030."

Similar facility-level efforts include the Bright Feeds Berlin solar project underscoring momentum across industrial operations.

 

Related News

Related News

Olympus to Use 100% Renewable Electricity

Olympus Renewable Energy Initiative reduces CO2 emissions by sourcing 100% clean electricity at major Japan R&D and manufacturing sites, accelerating ESG goals toward net zero, decarbonization, and TCFD-aligned sustainability across global operations.

 

Key Points

Olympus's program to source renewable power, cut CO2, and reach net-zero site operations by 2030.

✅ 100% renewable electricity at major Japan R&D and manufacturing sites

✅ Expected 70% renewable share of electricity in FY2023

✅ Net-zero site operations targeted company-wide by 2030

 

Olympus Corporation announces that from April 2022, the company has begun to exclusively source 100% of the electricity used at its major R&D and manufacturing sites in Japan from renewable sources. As a result, CO2 emissions from Olympus Group facilities in Japan will be reduced by approximately 40,000 tons per year. The percentage of the Olympus Group's total electricity use in fiscal 2023 (ending March 2023) from renewable energy sources, including green hydrogen applications, is expected to substantially increase from approximately 14% in the previous fiscal year to approximately 70%.

Olympus has set a goal of achieving net zero CO2 emissions from its site operations by 2030, as part of its commitment to achieving environmentally responsible business growth and creating a sustainable society, aligning with Europe's push for electrification to address climate goals. This is a key goal in line with Olympus Corporation's ESG materiality targets focused on the theme of a "carbon neutral society and circular economy."

The company has already introduced a wide range of initiatives to reduce CO2 emissions. This includes the use of 100% renewable energy at some manufacturing sites in Europe, despite electricity price volatility in the region, and the United States, the installation of solar power generation facilities at some manufacturing sites in Japan, and support of the recommendations made by the Task Force on Climate-related Financial Disclosures (TCFD), alongside developments such as Honda's Ontario battery investment that signal rapid electrification.

To achieve its carbon neutral goal, Olympus will continue to optimize manufacturing processes and promote energy-saving measures, and notes that policy momentum from Canada's EV sales regulations and EPA emissions limits is accelerating complementary electrification trends, is committed to further accelerate the shift to renewable energy sources across the company, thereby contributing to the decarbonization of society on a global level, as reflected in regional labor markets like Ontario's EV jobs boom that accompany the transition.

 

Related News

View more

What to know about DOE's hydrogen hubs

U.S. Clean Hydrogen Hubs aim to scale production, storage, transport, and use as DOE and the Biden administration fund regional projects under the infrastructure law, blending green and blue hydrogen, carbon capture, renewables, and pipelines.

 

Key Points

Federally funded regional projects to make, move, and use low-carbon hydrogen via green, blue, and pink routes.

✅ $7B DOE funding via infrastructure law

✅ Mix of green, blue, pink hydrogen pathways

✅ Targets 10M metric tons annually by 2030

 

New details are emerging about the Biden administration’s landmark plans to build out a U.S. clean hydrogen industry.

On Friday, the Department of Energy named the seven winners of $7 billion in federal funds to establish regional hydrogen hubs. The hubs — funded through the infrastructure law — are part of the administration’s efforts to jump-start an industry it sees as key to achieving climate goals like the goal of 100 percent clean electricity by 2035 set by the administration. The aim is to demonstrate everything from the production and storage of hydrogen to its transport and consumption.

“All across the country, from coast to coast, in the heartland, we’re building a clean energy future here in America, not somewhere else,” President Joe Biden said while announcing the hubs in Philadelphia.

From 79 initial proposals, DOE chose the following: the Mid-Atlantic Hydrogen Hub, Appalachian Hydrogen Hub, California Hydrogen Hub, Gulf Coast Hydrogen Hub, Heartland Hydrogen Hub, Midwest Hydrogen Hub and Pacific Northwest Hydrogen Hub.

Many of the winning proposals are backed by state government leaders and industry partners, and by Southeast cities that have ramped up clean energy purchases in recent years as well. The Midwest hub, for example, is a coalition of Illinois, Indiana and Michigan — supported by politicians like Illinois Gov. J.B. Pritzker (D), as well as such companies as Air Liquide, Ameren Illinois and Atlas Agro. The mid-Atlantic hub is supported by Democratic members of Congress representing the region, including Delaware Sens. Chris Coons and Tom Carper and Rep. Lisa Blunt Rochester.

The administration hopes the hubs will produce 10 million metric tons of “clean” hydrogen annually by 2030. But much about the projects remains unknown — including how trends like cheap batteries for solar could affect clean power supply — and dependent on negotiations with DOE.


A win for ‘blue’ hydrogen?
Nearly all hydrogen created in the U.S. today is extracted from natural gas through steam methane reformation. The emissions-intensive process produces what is known as “grey” hydrogen — or “blue” hydrogen when combined with carbon capture and storage.

Four recipients — the Appalachian, Gulf Coast, Heartland and Midwest hydrogen hubs — include blue hydrogen in their plans, though the infrastructure law only mandated one.

That has drawn the ire of environmentalists, who argue blue hydrogen is not emissions-free, partly because of the potential for methane leaks during the production process.

“This is worse than expected,” Clean Energy Group President Seth Mullendore said after the recipients were announced Friday. “The fact that more than half the hubs will be using fossil gas is outrageous.”

Critics have also pointed out that many of the industry partners backing the hub projects include oil and gas companies. The coalitions are a mix of private-sector groups — often including renewable energy developers — and government stakeholders. Proposals have also looped in universities, utilities, environmental groups, community organizations, labor unions and tribal nations, among others.

“The massive build out of hydrogen infrastructure is little more than an industry ploy to rebrand fracked gas,” said Food & Water Watch Policy Director Jim Walsh in a statement Friday. “In a moment when every political decision that we make must reject fossil expansion, the Biden administration is going in the opposite direction.”

The White House has emphasized that roughly two-thirds of the $7 billion pot is “associated” with the production of “green” hydrogen, which uses electricity from renewable sources. Two of the chosen proposals — in California and the Pacific Northwest — are making green hydrogen their focus, reflecting advances such as offshore green hydrogen being pursued by industry leaders, while three other hubs plan to include green hydrogen alongside hydrogen made with natural gas (blue) or nuclear energy (pink).

Many hubs plan to use several methods for hydrogen production, and globally, projects like Brazil's green hydrogen plant highlight the scale of investment, but the exact mix may change depending on which projects make it through the DOE negotiations process. The Midwest hub, for example, told E&E News it’s pursuing an “all-of-the-above” strategy and has projects for green, blue and “pink” hydrogen. The mid-Atlantic hub in southeastern Pennsylvania, Delaware and New Jersey will also generate hydrogen with nuclear reactors.

Energy Secretary Jennifer Granholm has described clean hydrogen as a fresh business opportunity, especially for the natural gas industry, which has supported the concept of sending hydrogen to market through its pipeline network. Lawmakers like Sen. Joe Manchin (D-W.Va.) — who said the Appalachian hub will make West Virginia the “new epicenter of hydrogen” — have pushed for continuing to use natural gas to make hydrogen in his state.

“Natural gas utilities are committed to exploring all options for emissions reduction as demonstrated by the 39 hydrogen pilot projects already underway and are eager to participate in a number of the hubs,” said American Gas Association President and CEO Karen Harbert in a statement Friday.

Green hydrogen also has faced criticism. Some groups argue that the renewable resources needed to produce green hydrogen are limited, even with sources such as wind, solar and hydropower technology, so funding should be reserved for applications that cannot be easily electrified, mostly industrial processes. There also is uncertainty about how the Treasury Department will handle hydrogen made from grid electricity — which can include power from fossil fuel plants — in its upcoming guidance on the first-ever tax credit for clean hydrogen production.

“Even the cleanest forms of hydrogen present serious problems,” Walsh said. “As groundwater sources are drying up across the country, there is no reason to waste precious drinking water resources on hydrogen when there are cheaper, cleaner energy sources that can facilitate a real transition off fossil fuels.”

But Angelina Galiteva, CEO of the hub in drought-prone California, said hydrogen will enable the state “to increase renewable penetration to reach all corners of the economy,” noting parallel initiatives such as Dubai's solar hydrogen plans that illustrate the potential.

“Transitioning to renewable clean hydrogen will pose significantly less stress on water resources than remaining on the current fossil path,” she said.

 

Related News

View more

EV owners can access more rebates for home, workplace charging

CleanBC Go Electric EV Charger Rebate empowers British Columbia condos, apartments, and workplaces with Level 2 charging infrastructure, ZEV adoption support, and stackable rebates aligned with the CleanBC Roadmap 2030 and municipal top-up incentives.

 

Key Points

A provincial program funding up to 50% of EV charger costs for condos, apartments, and workplaces across B.C.

✅ Up to 50% back, max $2,000 per eligible Level 2 charger

✅ EV Ready plans fund building upgrades for future charging

✅ Free advisor support: up to 5 hours for condos and workplaces

 

British Columbians wanting to charge their electric vehicles (EVs) at their condominium building or their place of work can access further funding through EV charger rebates to help buy and install EV chargers through CleanBC’s Go Electric EV Charger Rebate program.

“To better support British Columbians living in condominiums and apartments, we’re offering rebates to make more buildings EV ready,” said Bruce Ralston, Minister of Energy, Mines and Low Carbon Innovation. “With the highest uptake rates of EV adoption in North America, we want to make sure that more people supporting our transition to a low-carbon economy have easy access to charging infrastructure.”

The Province’s CleanBC Go Electric EV Charger Rebate program is receiving $10 million as part of Budget 2021 to help with the upfront costs that come with EVs. Condominiums, apartments and workplaces that purchase and install eligible EV chargers can receive a rebate up to 50% of costs to a maximum of $2,000 per charger. Customers who take advantage of the EV Charger Rebate may have access to top up rebates through participating municipalities and local governments.

“People in British Columbia are switching to electric vehicles in record numbers as part of the transition to a cleaner, better transportation system,” said George Heyman, Minister of Environment and Climate Change Strategy. “We are building on that progress and accelerating positive change through the CleanBC Roadmap. We’re making it more affordable to own an electric vehicle and charging station, with incentives for zero-emission vehicles, so people can improve their driving experience with no air and climate pollution, and lower fuel and maintenance costs overall.”

The strata council for a condo building in Vancouver’s Olympic Village neighbourhood made use of the EV Ready program, as well as new legislation easing strata EV installs and federal support to upgrade their building’s electrical infrastructure. The strata council worked together to first determine, through a load review, if there was enough incoming power to support a level 2 charger for every owner. Once this was determined, the strata’s chosen electrical contractor went to work with the base installation, as well as individual chargers for owners who ordered them. The strata council also ensured a charger was installed in the guest parking.

“The majority of owners in our building came together and gave our strata council approval to make the necessary updates to the building’s infrastructure to support electric vehicle charging where we live,” said Jim Bayles, vice-president of strata council. “While upgrading the electrical and installing the EV chargers was something we were going ahead with anyway, we were pleased to receive quick support from the Province through their CleanBC program as well as from the federal government.”

CleanBC’s EV Ready option supports the adoption of EV infrastructure at apartment and condominium buildings. EV Ready provides rebates for the development of EV Ready plans, a strategy for buildings supported by professionals to retrofit a condo with chargers and make at least one parking space per unit EV ready, and the installation of electrical modifications and upgrades needed to support widespread future access to EV charging for residents.

Up to five hours of free support services from an EV charging station adviser are available through the EV Charger Rebate program for condominiums, apartments and workplaces that need help moving from idea to installation.

Single-family homes, including duplexes and townhouses, can get a rebate of up to 50% of purchase and installation costs of an eligible EV charger to a maximum of $350 through the EV Charger Rebate program.

The Province is providing a range of rebates through its CleanBC Go Electric programs and building out the fast-charging network to ensure the increasing demand for EVs is supported. B.C. has one of the largest public-charging networks in Canada, including the BC's Electric Highway initiative, with more than 2,500 public charging stations throughout the province.

The CleanBC Go Electric EV Charger Rebate program aligns with the recently released CleanBC Roadmap to 2030. Announced on Oct. 25, 2021, the CleanBC Roadmap to 2030 details a range of expanded actions to expand EV charging and accelerate the transition to a net-zero future and achieve B.C.’s legislated greenhouse gas emissions targets.

CleanBC is a pathway to a more prosperous, balanced and sustainable future. It supports government’s commitment to climate action to meet B.C.’s emission targets and build a cleaner, stronger economy for everyone.

Quick Facts:

  • The CleanBC Go Electric EV Charger Rebate program provides a convenient single point of service for provincial and any local government rebates.
  • EV adviser services for multi-unit residential buildings and workplaces are available through Plug In BC.
  • British Columbia is leading the country in transitioning to EVs, even as a B.C. Hydro 'bottleneck' forecast highlights infrastructure needs, with more than 60,000 light-duty EVs on the road.
  • British Columbia was the first place in the world to have a 100% ZEV law and is leading North America in uptake rates of EVs at nearly 10% of new sales in 2020 – five years ahead of the original target.
  • The CleanBC Roadmap to 2030 commits B.C. to adjusting its ZEV Act to require automakers to meet an escalating annual percentage of new light-duty ZEV sales and leases, reaching 26% of light-duty vehicle sales by 2026, 90% by 2030 and 100% by 2035.

 

Learn More:

To learn more about home and workplace EV charging station rebates, eligibility and application processes, including the EV Ready program, visit: https://goelectricbc.gov.bc.ca/

To learn more about EV advisor services, visit: https://pluginbc.ca/ev-advisor-service/

To learn more about the suite of CleanBC Go Electric programming, visit: www.gov.bc.ca/zeroemissionvehicles

To learn more about the CleanBC Roadmap to 2030, visit: https://cleanbc.gov.bc.ca/

 

Related News

View more

EV Boom Unexpectedly Benefits All Electricity Customers

Electric Vehicles Lower Electricity Rates by boosting demand, enabling fixed-cost recovery, and encouraging off-peak charging that balances the grid, reduces peaker plant use, and funds utility upgrades, with V2G poised to expand system benefits.

 

Key Points

By boosting off-peak demand and utility revenue, EVs spread fixed costs, cut peaker use, and stabilize the grid.

✅ Off-peak charging flattens load, reducing peaker plant reliance

✅ Higher kWh sales spread fixed grid costs across more users

✅ V2G can supply power during peaks and emergencies

 

Electric vehicles (EVs) are gaining popularity, and it appears they might be offering an unexpected benefit to everyone – including those who don't own an EV.  A new study by the non-profit research group Synapse Energy Economics suggests that the growth of electric cars is actually contributing to lower electricity rates for all ratepayers.


How EVs Contribute to Lower Rates

The study explains several factors driving this surprising trend:

  • Increased Electricity Demand: Electric vehicles require additional electricity, boosting rising electricity demand on the grid.
  • Optimal Charging Times: Many EV owners take advantage of off-peak charging discounts. Charging cars overnight, when electricity demand is typically low, helps to balance state power grids and reduce the need for expensive "peaker" power plants, which are only used to meet occasional spikes in demand.
  • Revenue for Utilities: Electric car charging can generate substantial revenue for utilities, potentially supporting investment in grid improvements, energy storage solutions and renewable energy projects that can bring long-term benefits to all customers.


A Significant Impact

The Synapse Energy Economics study analyzed data from 2011 to 2021 and concluded that EV drivers already contributed over $3 billion more to the grid than their associated costs. That, in turn, reduced monthly electricity bills for all customers.


Benefits May Grow

While the impact on electricity rates has been modest so far, experts anticipate the benefits to grow as EV adoption rates increase. Vehicle-to-grid (V2G) technology, which allows EVs to feed stored power back into the grid during emergencies or high-demand periods, has the potential to further optimize electricity usage patterns and create additional benefits for electric utilities and customers.


National Implications

The findings of this study offer hope to other regions seeking to increase electric vehicle adoption rates and support California's grid stability efforts, which is a key step towards reducing transportation-related greenhouse gas emissions. This news may alleviate concerns about potential electricity rate hikes driven by EV adoption and suggests that the benefits will be broadly shared.


More than Just Environmental Benefits

Electric vehicles bring a clear environmental advantage by reducing reliance on fossil fuels. However, this unexpected economic benefit could further strengthen the case for accelerating the adoption of electric vehicles. This news might encourage policymakers and the public to consider additional incentives or policies, including vehicle-to-building charging approaches, to promote the transition to this cleaner mode of transportation knowing it can yield benefits beyond environmental goals.

 

Related News

View more

Alberta renewable energy surge could power 4,500 jobs

Alberta Renewable Energy Boom highlights corporate investments, power purchase agreements, wind and solar capacity gains, grid decarbonization, and job growth, adding 2 GW and $3.7B construction since 2019 in an open electricity market.

 

Key Points

Alberta's PPA-driven wind and solar surge adds 2 GW, cuts grid emissions, creates jobs, and accelerates private builds.

✅ 2 GW added since 2019 via corporate PPAs

✅ Open electricity market enables direct deals

✅ Strong wind and solar resources boost output

 

Alberta has seen a massive increase in corporate investment in renewable energy since 2019, and capacity from those deals is set to increase output by two gigawatts —  enough to power roughly 1.5 million homes. 

“Our analysis shows $3.7 billion worth of renewables construction by 2023 and 4,500 jobs,” Nagwan Al-Guneid, the director of Business Renewables Centre Canada, says. 

The centre is an initiative of the environmental think tank Pembina Institute and provides education and guidance for companies looking to invest in renewable energy or energy offsets across Canada. Its membership is made up of renewable energy companies.

The addition of two gigawatts is over two times the amount of renewable energy added to the grid between 2010 and 2017, according to the Canadian Energy Regulator. 

We’re tripling our Prairies coverage
The Narwhal’s newly minted Prairies bureau is here to bring you stories on energy and the environment you won’t find anywhere else. Stay tapped in by signing up for a weekly dose of our ad‑free, independent journalism.

“This is driven directly by what we call power purchase agreements,” Al-Guneid says. “We have companies from across the country coming to Alberta.”

So far this year, 191 megawatts of renewable energy will be added through purchase agreements, according to the Business Renewables Centre, as diversified energy sources can make better projects overall.

Alberta’s electricity system is unique in Canada — an open market where companies can ink deals directly with private power producers to sell renewable energy and buy a set amount of electricity produced each year, either for use or for offset credits. The financial security provided by those contracts helps producers build out more renewable projects without market risks. Purchasers get cheap renewable energy or credits to meet internal or external emissions goals. 

It differs from other provinces, many of which rely on large hydro capacity and where there is a monopoly, often government-owned, on power supply. 

In those provinces, investment in renewables largely depends on whether the company with the monopoly is in a buying mood, says Blake Shaffer, an economics professor at the University of Calgary who studies electricity markets. 

That’s not the case in Alberta, where the only real regulatory hurdle is applying to connect a project to the grid.

“Once that’s approved, you can just go ahead and build it, and you can sell it,” Shaffer says.

That sort of flexibility has attracted some big investments, including two deals with Amazon in 2021 to purchase 455 megawatts worth of solar power from Calgary-based Greengate Power. There are also big investments from oil companies looking to offset emissions.

The investments are allowing Alberta to decarbonize its grid, largely with the backing of the private sector. 

Shaffer says Alberta is the “renewables capital in Canada,” a powerhouse in both green and fossil energy by many measures.

“That just shocks people because of course their association with Alberta is nothing about renewables, but oil and gas,” Shaffer says. “But it really is the investment centre for renewables in the entire country right now.”

Alberta has ‘embarrassing’ riches in wind energy and solar power
It’s not just the market that is driving Alberta’s renewables boom. According to Shaffer there are three other key factors: an embarrassment of wind and solar riches, the need to transition away from a traditionally dirty, coal-reliant grid and the current high costs of energy. 

Shaffer says the strong and seemingly non-stop winds coming off the foothills of the Rockies in the southwest of the province mean wind power is increasingly competitive and each turbine produces more energy compared to other areas. The same is true for solar, with an abundance of sunny days.

“Southern Alberta and southern Saskatchewan have the best solar insolation,” he says. “You put a panel in Vancouver, or you put a panel in Medicine Hat, and you’re gonna get about 50 per cent more energy out of that panel in Medicine Hat, and they’re gonna cost you the same.”

The spark that set off the surge in investments wasn’t strictly an open-market mechanism. Under the previous NDP government, the province brought in a program that allowed private producers to compete for government contracts, with some solar facilities contracted below natural gas demonstrating cost advantages.

The government agreed to a certain price and the producers were then allowed to sell their electricity on the open market. If the price dropped below what was guaranteed, the province would pay the difference. If, however, the price was higher, the developers would pay the difference to the government. 

 

Related News

View more

Tesla prepares to bring its electric cars to South America

Tesla Chile Market Entry signals EV expansion into South America, with a Santiago country manager, service technicians, and advisors, leveraging lithium supply, competing with BYD, and preparing sales, service, and charging infrastructure.

 

Key Points

Tesla will enter Chile to launch EV sales, service, and charging from Santiago, opening its South America expansion.

✅ Country manager role based in Santiago to lead market launch

✅ Focus on EV sales, service centers, and charging infrastructure

✅ Leverages Chile's lithium ecosystem; competes with BYD

 

Tesla is preparing to bring its electric cars to South America, according to a new job posting in Chile.

It has been just over a decade since Tesla launched the Model S and significantly accelerated EV inflection point in the deployment of electric vehicles around the world.

The automaker has expanded its efforts across North America, where the U.S. EV tipping point has been reached, and most countries in Europe, and it is still gradually expanding in Asia.

But there’s one continent that Tesla hasn’t touched yet: South America, even as global EV adoption raced to two million in five years.

It sounds like it is about to change.

Tesla has started to promote a job posting on LinkedIn for a country manager in Chile, aligning with international moves like UK expansion plans it has signaled.

The country manager is generally the first person hired when Tesla expands in a new market.

The job is going to be based in Santiago, the capital of Chile, where the company is also looking for some Tesla advisors and service technicians.

Chile is an interesting choice for a first entry into the South American market. The Chilean auto market consists of only about 234,000 vehicles sold year-to-date and that’s down 29% versus the previous year.

That’s roughly the number of vehicles sold in Brazil every month.

While the size of the auto market in the country is small, there’s a strong interest for electric vehicles as the EV era arrives ahead of schedule there, which might explain Tesla’s foray.

The country is rich in lithium, a critical material for EV batteries, where lithium supply concerns have also emerged, which has helped create interest for electric vehicles in the country. The government also announced an initiative to allow for only new sales of electric vehicles in the country starting in 2035.

Tesla’s Chinese competitor BYD has set its sight on the South American market by bringing its cheaper China-made EVs to the market, part of a broader Chinese EV push in Europe as well, but now it looks like Tesla is willing to test the market on the higher-end.

 

Related News

View more

Sign Up for Electricity Forum’s Newsletter

Stay informed with our FREE Newsletter — get the latest news, breakthrough technologies, and expert insights, delivered straight to your inbox.

Electricity Today T&D Magazine Subscribe for FREE

Stay informed with the latest T&D policies and technologies.
  • Timely insights from industry experts
  • Practical solutions T&D engineers
  • Free access to every issue

Live Online & In-person Group Training

Advantages To Instructor-Led Training – Instructor-Led Course, Customized Training, Multiple Locations, Economical, CEU Credits, Course Discounts.

Request For Quotation

Whether you would prefer Live Online or In-Person instruction, our electrical training courses can be tailored to meet your company's specific requirements and delivered to your employees in one location or at various locations.