New Brunswick announces rebate program for electric vehicles

EV Tipping Point signals the S-curve shift to mainstream adoption as new car sales pass 5%, with the US joining Europe and China; charging infrastructure, costs, and supply align to accelerate electric car market penetration.

Key Points

The EV tipping point is when fully electric cars reach about 5% of new sales, triggering rapid S-curve adoption.

✅ 5% of new car sales marks start of mass adoption

✅ Follows S-curve seen in phones, LEDs, internet

✅ Barriers ease: charging, cost declines, model availability

Many people of a certain age can recall the first time they held a smartphone. The devices were weird and expensive and novel enough to draw a crowd at parties. Then, less than a decade later, it became unusual not to own one.

That same society-altering shift is happening now with electric vehicles, according to a Bloomberg analysis of adoption rates around the world. The US is the latest country to pass what’s become a critical EV tipping point: an EV inflection point when 5% of new car sales are powered only by electricity. This threshold signals the start of mass EV adoption, the period when technological preferences rapidly flip, according to the analysis.

For the past six months, the US joined Europe and China — collectively the three largest car markets — in moving beyond the 5% tipping point, as recent U.S. EV sales indicate. If the US follows the trend established by 18 countries that came before it, a quarter of new car sales could be electric by the end of 2025. That would be a year or two ahead of most major forecasts.

How Fast Is the Switch to Electric Cars?
19 countries have reached the 5% tipping point, and an earlier-than-expected shift is underway—then everything changes

Why is 5% so important? 
Most successful new technologies — electricity, televisions, mobile phones, the internet, even LED lightbulbs — follow an S-shaped adoption curve, with EVs going from zero to 2 million in five years according to market data. Sales move at a crawl in the early-adopter phase, then surprisingly quickly once things go mainstream. (The top of the S curve represents the last holdouts who refuse to give up their old flip phones.)

Electric cars inline tout
In the case of electric vehicles, 5% seems to be the point when early adopters are overtaken by mainstream demand. Before then, sales tend to be slow and unpredictable, and still behind gas cars in most markets. Afterward, rapidly accelerating demand ensues.

It makes sense that countries around the world would follow similar patterns of EV adoption. Most impediments are universal: there aren’t enough public chargers, grid capacity concerns linger, the cars are expensive and in limited supply, buyers don’t know much about them. Once the road has been paved for the first 5%, the masses soon follow.

Thus the adoption curve followed by South Korea starting in 2021 ends up looking a lot like the one taken by China in 2018, which is similar to Norway after its first 5% quarter in 2013. The next major car markets approaching the tipping point this year include Canada, Australia, and Spain, suggesting that within a decade many drivers could be in EVs worldwide. 

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China Compressed-Air Energy Storage enables grid flexibility using salt caverns in Jiangsu, delivering long-duration storage for wind and solar, 60 MW capacity, dispatchable power, and low-cost, safe, round-the-clock clean energy integration.

Key Points

Stores off-peak power by compressing air in salt caverns, then drives turbines on demand to balance renewables.

✅ 60 MW Jintan plant connects to grid; commercial CAES milestone

✅ Uses salt caverns; low-cost long-duration storage; high safety

✅ Balances wind and solar; improves grid flexibility and reliability

China is set to connect its first commercial compressed-air energy storage plant to the grid as it seeks more ways to harness fast-growing clean power resources, including new hydropower alongside other long-duration options such as gravity power technologies for around-the-clock use.

China Huaneng Group Co. said its Jiangsu Jintan Salt Cave project recently underwent four days of successful trials and is now ready for commercial operations. The 60-megawatt plant will be the largest compressed air energy storage plant built anywhere in the world since 1991, and the first in China outside of small-scale technology demonstration projects, as China's electricity demand patterns remain in flux, according to BloombergNEF.

The plant will use electricity at night when demand is low to pump air into an underground salt cavern. Then, when demand is high during the day, it can release the compressed air at high enough pressure to spin a turbine and produce electricity, aligning with projections that 60% electricity by 2060 could be reached according to industry outlooks.

Underground compressed air is considered one of the least costly forms of long-term energy storage and has low safety concerns, according to BloombergNEF. But its reliance on certain topographical features such as underground caverns may limit wider deployment, a challenge shared by other regions weighing large-scale storage options for reliability. It’s gained a foothold in China, with nearly four gigawatts of projects in the pipeline, while there are less than two gigawatts combined planned in the rest of the world. Shandong province said just this week in this year's work plan that it would build three projects using the technology.

The Jintan salt caves in Jiangsu, China’s second-biggest provincial economy just north of Shanghai, can store about 10 million cubic meters of gas, enough to power four gigawatts of compressed air plants, according to a Science and Technology Daily report from last year. 

Energy storage is a key part of China’s plan to build a larger and more flexible grid as it tries to peak carbon emissions before 2030 and zero them out before 2060, alongside continued nuclear energy development to stabilize baseload supply. The country is adding a world-leading amount of wind and solar power every year, but their intermittency strains grids that need to be able to deliver electricity all the time, spurring interest in green hydrogen as a flexible complement. China has set targets of 30 gigawatts of new-energy storage by 2025 and 120 gigawatts of pumped hydro storage by 2030. 

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ThangLong Wind Project Vietnam targets $12b, 3,400 MW offshore wind in Binh Thuan, aligned with PDP8, 2025-2028 timeline, EVN grid integration, and private transmission lines to support renewable energy growth and local industry.

Key Points

A $12b, 3,400 MW offshore wind farm off Binh Thuan, aiming first power by 2025 and full capacity by 2028.

✅ 20-60 km offshore; 30-55 m water depth site

✅ Seeks licenses for private transmission lines, beyond EVN

✅ 50% local spend; boosts supply chain and jobs

U.K. energy firm Enterprize Energy, reflecting momentum in UK offshore wind, wants to begin operating its $12-billion offshore wind power project in central Vietnam by the end of 2025.
Company chairman Ian Hatton proposed the company’s ThangLong Wind Project in the central province of Binh Thuan be included in Vietnam’s 8th National Power Development Plan, which is being drafted at present, so that at least part of the project can begin operations by the end of 2025 and all of it by 2028.

Renewable energy is a priority in the development plan that the Ministry of Industry and Trade will submit to the government next month. About 37.5 percent of new energy supply in the next decade will come from renewable energy, aligning with wind leading the power mix trends globally, it envisages.

However, due to concerns of overload to the national grid, and as build-outs like North Sea wind farms show similar coordination needs, Hatton, at a Wednesday meeting with Prime Minister Nguyen Xuan Phuc and U.K. Minister of State for Trade Policy Greg Hands, proposed the government gives Enterprize Energy licenses to develop transmission lines to handle future output.

Developing transmission lines in Vietnam has been the exclusive preserve of the national utility Vietnam Electricity (EVN), and large domestic projects such as the Hoa Binh hydropower expansion have typically aligned with this framework.

The 3,400-megawatt ThangLong Wind Project is to be located between 20 and 60 kilometers off the coast of Binh Thuan, mirroring international interest where Japanese utilities in UK offshore wind have scaled similar assets, at a depth of 30-55 meters. Enterprize Energy had said wind resources in this area exceed its expectations.

The project’s construction is expected to stimulate Vietnam’s economic growth, and experiences from U.S. offshore wind competitiveness suggest improving economics, with 50 percent of construction and operational expenses made locally.

Vietnam needs $133.3 billion over the next decade for building new power plants and expanding the grid to meet the growing demand for electricity, while regional agreements like a Bangladesh power supply deal illustrate rising demand, the ministry has estimated.

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Nevada EV Charging Plan will invest $100 million in highway, urban, and public charging, bus depots, and Lake Tahoe sites, advancing NV Energy's SB 448 goals for clean energy, air quality, equity, and tourism recovery.

Key Points

Program invests $100M in EV infrastructure under SB 448, led by NV Energy, expanding clean charging across Nevada.

✅ $100M for statewide charging over 3 years

✅ 50% invested in overburdened communities

✅ Supports SB 448, climate and air quality goals

The Public Utilities Commission of Nevada approved a $100 million program that will deploy charging stations for electric vehicles (EVs) along highways, in urban areas, at public buildings, in school and transit bus depots, and at Red Rocks and Lake Tahoe, as charging networks compete to expand access. Combined with the state's clean vehicle standards and its aggressive renewable energy requirements, this means cars, trucks, buses, and boats in Nevada will be powered by increasingly clean electricity, reflecting how electricity is changing across the country.

The “Economic Recovery Transportation Electrification Plan” proposed by NV Energy, aligning with utilities' bullish plans for EV charging, was required by Senate Bill (SB) 448 (Brooks). Nevada’s tourism-centric economy was hit hard by the pandemic, and, as an American EV boom accelerates nationwide, the $100 million investment in charging infrastructure for light, medium, and heavy-duty EVs over the next three years was designed to provide much needed economic stimulus without straining the state’s budget.

Half of those investments will be made in communities that have borne a disproportionate share of transportation pollution and have suffered most from COVID-19—a disease that is made more deadly by exposure to local air pollution—and, amid evolving state grid challenges that planners are addressing, ensuring equitable deployment will help protect reliability and health.

SB 448 also requires NV Energy to propose subsequent “Transportation Electrification Plans” to keep the state on track to meet its climate, air quality, and equity goals, recognizing that a much bigger grid may be needed as adoption grows. A  report from MJ Bradley & Associates commissioned by NRDC, Southwest Energy Efficiency Project, and Western Resource Advocates demonstrates Nevada could realize $21 billion in avoided expenditures on gasoline and maintenance, reduced utility bills, and environmental benefits, with parallels to New Mexico's projected benefits highlighted in recent analyses, by 2050 if more drivers make the switch to EVs.

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Lion Electric Battery Plant Quebec secures near $100M public investment for an automated battery-pack assembly in Saint-Jérôme, fueling EV manufacturing, R&D, local supply chains, and heavy-duty zero-emission vehicle competitiveness and jobs.

Key Points

Automated battery-pack plant in Saint-Jérôme boosting EV manufacturing and strengthening Quebec's supply chain.

✅ $100M joint federal-provincial investment announced

✅ 135 jobs in 2023; 150 more long-term positions

✅ R&D hub to enhance heavy-duty EV battery performance

Canadian Prime Minister of Canada, Justin Trudeau, and the Premier of Quebec, François Legault, have announced an equal investment totalling nearly $100 million to Lion Electric, as a B.C. battery plant announcement has done in another province, for the establishment of a highly automated battery-pack assembly plant in Saint–Jérôme, in the Laurentians. This project, valued at nearly $185 million, will create 135 jobs when construction of the plant is completed in 2023. It is also expected that 150 additional jobs will be created over the longer term.

For the announcement, Mr. Trudeau and Mr. Legault were accompanied by the Minister of Innovation, Science and Industry, François-Philippe Champagne, by Quebec's Minister of Economy and Innovation, Pierre Fitzgibbon, and by Marc Bédard, President and Founder of Lion Electric.

The battery packs assembled at the new plant will be used in Lion Electric vehicles. This strategic investment will allow the company to improve its cost structure, and better control the design and shape of its batteries, making it more competitive in the heavy-duty electric vehicle market, as EV assembly deals put Canada in the race. Ultimately, the company will be able to increase the volume of its vehicle production. Lion Electric will be the first Canadian manufacturer of medium and heavy-duty vehicles to have state-of-the-art, automated battery-pack manufacturing facilities.

The company will also establish a research and development innovation centre within its manufacturing plant, which will allow it to test and refine products for future use, including batteries for emergency vehicles such as ambulances. The company will test innovations from research and development, including energy storage capacity and battery performance. The results will make these products more competitive in the North American market, where a Niagara Region battery plant signals growing demand.

The company said it expects to employ 135 people at the plant when it is operational by 2023. It also plans to invest in a research and development facility that could create a number of spinoff jobs.

"When we talk about an economic recovery that's good for workers, for families and for the environment, this is exactly the kind of project we mean," Trudeau said at a news conference in Montreal.

Trudeau toured Lion Electric's factory in Saint-Jérôme, Que., last March, just before the pandemic. (Ryan Remiorz/The Canadian Press)
It was the prime minister's first trip to Montreal in more than a year. He said one of the reasons he decided to attend the announcement was to illustrate the importance of the green economy and how Canada can capitalize on the U.S. EV pivot for future job growth.

The project also aligns with the Legault government's desire to create a supply chain within Quebec that is able to feed the electric vehicle industry, where Canada-U.S. collaboration could accelerate progress.

At Monday's announcement, Economy Minister Pierre Fitzgibbon spoke at length about the province's deposits of lithium and nickel — key components in electric vehicle batteries — as well as its supply of low-emission hydroelectricity.

"If we play our cards right, we could become world leaders in this market of the future," Fitzgibbon said.

Currently, many of those strategic minerals found in Quebec are exported to Asia where they are turned into battery cells, and then imported back to Quebec by companies like Lion, said Mickaël Dollé, a chemistry professor at the Université de Montréal.

By opening a battery assembly plant in Quebec, Lion could help stimulate more cell-makers, such as the Northvolt project near Montreal, to set up shop in the province. Further localizing the supply chain, Dollé said, means better value and a greener product. 

But other countries have the same goal in mind, he said, and the window for the province to establish itself as an important player in the emerging electric vehicle battery industry is closing quickly, as major Ford Oakville deal commitments accelerate competition.

"The decision has to be taken now, or in the coming months, but if we wait too long we may miss our main goal which is to get our own supply chain in Canada," Dollé said.

What's in a name?
Monday's announcement was closely watched in Quebec for what it foretold about the political future as well as the economic one.

By coming to Montreal and touring a vaccination clinic before making the funding announcement, Trudeau fed speculation in the province that he is preparing to call an election soon.

Intrigue also surrounded the informal meeting Trudeau had with Legault on Monday. The Quebec premier and members of his government have repeatedly expressed frustration with Trudeau during the pandemic.

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EV Charging Infrastructure accelerates with federal funding, NEVI corridors, and Level 2/3 DC fast charging to cut range anxiety, support apartment dwellers, and scale to 500,000 public chargers alongside tax credits and state mandates.

Key Points

The network of public and private hardware, software, and policies enabling reliable Level 2/3 EV charging at scale.

✅ $7,500/$4,000 tax credits spur adoption and charger demand

✅ NEVI funding builds 500,000 public, reliable DC fast chargers

✅ Equity focus: apartment, curbside, bidirectional and inductive tech

Speaking in front of a line of the latest electric vehicles (EVs) at this month’s North American International Auto Show, President Joe Biden declared: “The great American road trip is going to be fully electrified.”

Most vehicles on the road are still gas guzzlers, but Washington is betting big on change, with EV charging networks competing to expand as it hopes that major federal investment will help reach a target set by the White House for 50% of new cars to be electric by 2030. But there are roadblocks – specifically when it comes to charging them all. “Range anxiety,” or how far one can travel before needing to charge, is still cited as a major deterrent for potential EV buyers.

The auto industry recently passed the 5% mark of EV market share – a watershed moment, arriving ahead of schedule according to analysts, before rapid growth. New policies at the state and local level could very well spur that growth: the Inflation Reduction Act, which passed this summer, offers tax credits of $4,000 to purchase a used EV and up to $7,500 for certain new ones. In August, California, the nation’s largest state and economy, announced rules that would ban all new gas-powered cars by 2035, as part of broader grid stability efforts in the state. New York plans to follow.

So now, the race is on to provide chargers to power all those new EVs.

The administration’s target of 500,000 public charging units by 2030 is a far cry from the current count of nearly 50,000, according to the Department of Energy’s estimate. And those new chargers will have to be fast – what’s known as Level 2 or 3 charging – and functional in order to create a truly reliable system, even as state power grids face added demands across regions. Today, many are not.

Last week, the White House approved plans for all 50 states, along with Washington DC, and Puerto Rico, to set up chargers along highways, unlocking $1.5bn in federal funding to that end, as US automakers’ charger buildout to complement public funds. The money comes from the landmark infrastructure bill passed last year, which invests $7.5bn for EV charging in total.

But how much of that money is spent is largely going to be determined at the local level, amid control over charging debates among stakeholders. “It’s a difference between policy and practice,” said Drew Lipsher, the chief development officer at Volta, an EV charging provider. “Now that the federal government has these policies, the question becomes, OK, how does this actually get implemented?” The practice, he said, is up to states and municipalities.

As EV demand spikes, a growing number of cities are adopting policies for EV charging construction. In July, the city of Columbus passed an “EV readiness” ordinance, which will require new parking structures to host charging stations proportionate to the number of total parking spots, with at least one that is ADA-accessible. Honolulu and Atlanta have passed similar measures.

One major challenge is creating a distribution model that can meet a diversity of needs.

At the moment, most EV owners charge their cars at home with a built-in unit, which governments can help subsidize. But for apartment dwellers or those living in multi-family homes, that’s less feasible. “When we’re thinking about the largest pieces of the population, that’s where we need to really be focusing our attention. This is a major equity issue,” said Alexia Melendez Martineau, the policy manager at Plug-In America, an EV consumer advocacy group.

Bringing power to people is one such solution. In Hoboken, New Jersey, Volta is working with the city to create a streetside charging network. “The network will be within a five-minute walk of every resident,” said Lipsher. “Hopefully this is a way for us to really import it to cities who believe public EV charging infrastructure on the street is important.” Similarly, in parts of Los Angeles – as in Berlin and London – drivers can get a charge from a street lamp.

And there may be new technologies that could help, exciting experts and EV enthusiasts alike. That could include the roads themselves charging EVs through a magnetizable concrete technology being piloted in Indiana and Detroit. And bidirectional charging, where, similar to solar panels, drivers can put their electricity back into the grid – or perhaps even to another EV, through what’s known as electric vehicle supply equipment (EVSE). Nissan approved the technology for their Leaf model this month.

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