My Marketing Philosophy

I never ask advertisers to invest in anything I don't use myself. To grow our training business, I rely on proven, high-return strategies:

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These channels work together to deliver measurable ROI. Every dollar I spend produces results—30% of registrations from Google, 30% from advertising, and 30% from referrals. With over 14,000 optimized pages generating 50 million Google impressions and 800,000+ annual clicks, our approach is tested and effective.

Randolph W. Hurst

President and CEO

Randolph W. Hurst

30%

of our course registrations come from Google Searches

30%

from broadcast and website advertising

30%

from word-of-mouth referrals

14,000

website pages optimized with SEO and SEM

50M+

Google search appearances annually

800K+

webpage clicks each year

Why Should You Trust The Electricity Forum?

Proven Effectiveness

Precision Targeting

Precision Targeting

Precision targeting of electrical industry decision-makers

Comprehensive Reach

Comprehensive Reach

Access to 90,000+ opt-in professionals

High Deliverability Rates

High Deliverability Rates

Reliable deliverability with minimal spam filtering

Detailed Analytics and Reporting

Detailed Analytics and Reporting

Actionable analytics: sends, opens, and click-through rates

Customizable Campaigns

Customizable Campaigns

Flexible, customizable campaigns

Enhanced Brand Visibility

Enhanced Brand Visibility

Consistent brand visibility in front of your audience

Cost-Effective Marketing

Cost-Effective Marketing

Affordable packages with strong ROI

Measurable Results

Advertising with The Electricity Forum means more than visibility—it's a partnership with a trusted leader committed to your growth.

  • Instant engagement with qualified leads
  • Direct reach to engineers, maintenance, and construction professionals in key sectors
  • 38 years of proven success in delivering results
Measurable Results

Ready to grow your reach?

Contact us today to secure your spot and watch your visibility soar! limited spaces available!

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