Electricity Forum 2027 Marketing Planner

Email Marketing

Real inboxes. Real professionals. Real results.

Send a standalone announcement to the opt-in Electricity Forum community and measure sends, opens, clicks and — with the add-on — clicker contact data.

Email marketing to the Electricity Forum community
Email marketing to the Electricity Forum community
Content, Community, Connection

Broadcast directly to electrical professionals who opted in to hear from Electricity Forum

Since 1986, electrical professionals across North America have opted in through Electricity Forum publishing, websites, training, downloads and magazines. Dedicated e-broadcasts connect advertiser announcements directly with decision makers who specify, build and maintain electrical infrastructure.

Our Electricity Forum Community

  • Electric Utility T&D Engineering, Construction and Maintenance
  • Industrial, Commercial, Institutional Electrical Engineering
  • Industrial, Commercial, Institutional Electrical Maintenance
  • Plant Electricians, Electrical Supervisors, Electrical Safety
  • Building Engineers/Supervisors
  • Electrical Consulting Engineers

Opt-In List Sources / What to Announce

List sources: newsletter subscribers, Electricity Today subscribers, Intelligent Power Today subscribers, website members, training students and download recipients.

Announcements: new products, products for sale, webinars and events, major contracts, newsletter sign-ups and new job announcements.

Rates & Specifications

Dedicated e-broadcast packages

Package Contacts Single E-Broadcast 3-Broadcast Package 6-Broadcast Package
Foundation 50,000 $1,500 $3,900 ($1,300 ea) $6,000 ($1,000 ea)
Professional 90,000 $2,000 $4,500 ($1,500 ea) $8,400 ($1,600 ea)
Elite 130,000 $2,500 $6,000 ($2,000 ea) $10,800 ($1,800 ea)

HTML Format Specifications

  • HTML is inserted into the Electricity Forum e-broadcast template.
  • Provide hand-coded HTML or a file built with a WYSIWYG editor.
  • Best viewed at 600–800 pixels wide.
  • Background images and image maps are not recommended.
  • JavaScript and embedded objects are not acceptable.
Sample Electricity Forum e-broadcast

Sample E-Broadcast

Standalone message format with advertiser links and full statistics on sends, opens and clicks.

eBlast Clicker Contact Data

Turn every click into a name in your CRM

An open says someone saw a subject line. A click says someone engaged with the offer. Electricity Forum identifies subscribers who clicked and can deliver those contact records as an add-on to a Dedicated E-Blast.

Each Record Includes

  • First Name
  • Last Name
  • Email Address
  • Job Title
  • Company Name
  • Country

How It Works

  • Available as an add-on to any Dedicated E-Blast purchase
  • A typical send generates 200–800 verified clicks, depending on offer relevance and list segment
  • Volume: 200–800 leads
  • Pricing upon request
Connected professional audience

Click-level lead intelligence

The lead data layer turns anonymous performance reporting into identifiable prospects for follow-up.

Build this into your 2027 marketing program.

Combine the right Electricity Forum exposure, engagement, and conversion tools around the audience and product categories that matter to your sales team.

Contact Advertising