Power Up Your Career targets young adults

subscribe

The National Association of Electrical Distributors (NAED) is launching a special Website and marketing campaign to attract young adults to careers in electrical distribution. Carrying the theme "Power Up Your Career", the campaign highlights advantages of electrical distribution employment, including competitive salary and benefits, growth opportunities and positive working conditions.

The main feature of the recruiting campaign is a new industry career Website, PowerUpYourCareer.com. Targeting people ages 17-34, the site introduces viewers to the industry and describes careers in sales, warehouse operations and the business office. Links are provided to participating NAED distributor companies' Websites for information and job openings.

NAED will build awareness of the site through Internet marketing as well as outreach to high schools, technical schools and community colleges. Elements of the campaign will target parents and school counselors.

Development of the industry career recruiting campaign is being spearheaded by NAED's Western Region Council under the leadership of Tom Isenberg, NAED Western Region vice president and president of Western Extralite Co.

"Recruiting is a critical issue for electrical distribution. As the pre-Boomers and Baby Boomers retire, forecasts call for the United States to have over 10 million more jobs than workers to fill them by the end of the decade," Isenberg said. "In developing this campaign, we have researched the lifestyles and expectations of young adults in the workplace. We believe we have a good plan to reach them and demonstrate the benefits of working in our industry."

NAED is the trade association for the $70+ billion electrical distribution industry. Through networking, education, research, and benchmarking, NAED helps electrical distributors increase profitability and improve the channel. NAED's membership represents approximately 4,100 locations internationally.

Related News

pak china flags

Chinese govt rejects the allegations against CPEC Power Producers

BEIJING - Chinese government has rejected the allegations against the CPEC Power Producers (CPPs).

Chinese government has made it clear that a mammoth cooperation with Pakistan in the energy sector is continuing.

A letter written by Chinese ambassador to minister of Energy Omar Ayub Khan has said that major headway has been seen in recent days in the perspective of CPEC projects. But he wants to invite the attention of government of Pakistan to the recent allegations leveled against the CPEC Power Producers (CPPs).

The Chinese ambassador further said Energy is a major area of cooperation under the CPEC and the CPPs have…

READ MORE
wisconsin nuclear power plant

We Energies refiles rate hike request driven by rising nuclear power costs

READ MORE

EPA Policy to limit telework emerges during pandemic

READ MORE

ev

British Columbia Halts Further Expansion of Self-Driving Vehicles

READ MORE

Germany should stop lecturing France on nuclear power, says Eon boss

READ MORE