Bus depot bid to be UK's largest electric vehicle charging hub

Ontario EV Charger Streamlining accelerates public charging connections with OEB-led standardized forms, firm timelines, and utility coordination, leveraging Ontario’s clean electricity grid to expand reliable infrastructure across urban, rural, and northern communities.

Key Points

An OEB-led, provincewide procedure that standardizes EV charger connections and accelerates public charging.

✅ Standardized forms, data, and responsibilities across 58 utilities

✅ Firm timelines for studies, approvals, and grid connection upgrades

✅ Supports rural, northern, highway, and community charging expansion

The Ontario government is making it easier to build and connect new public electric vehicle (EV) chargers to the province’s world-class clean electricity grid. Starting May 27, 2024, all local utilities will follow a streamlined process for EV charging connections that will make it easier to set up new charging stations and, as network progress to date shows, support the adoption of electric vehicles in Ontario.

“As the number of EV owners in Ontario continues to grow, our government is making it easier to put shovels in the ground to build the critical infrastructure needed for drivers to charge their vehicles where and when they need to,” said Todd Smith, Minister of Energy. “This is just another step we are taking to reduce red tape, increase EV adoption, and use our clean electricity supply to support the electrification of Ontario’s transportation sector.”

Today, each of Ontario’s 58 local electricity utilities have different procedures for connecting new public EV charging stations, with different timelines, information requirements and responsibilities for customers.

In response to Minister Smith’s Letter of Direction, which called on the Ontario Energy Board (OEB) to take steps to facilitate the efficient integration of EV’s into the provincial electricity system, including vehicle-to-building charging applications, the OEB issued provincewide, streamlined procedures that all local utilities must follow for installing and connecting new EV charging infrastructure. This new procedure includes the implementation of standardized forms, timelines, and information requirements which will make it easier for EV charging providers to deploy chargers in all regions of the province.

“Our government is paving the way to an electric future by building the EV charging infrastructure drivers need, where they need it,” said Prabmeet Sarkaria, Minister of Transportation. “By increasing the accessibility of public EV charging stations across the province, including for rural and northern communities, we are providing more sustainable and convenient travel options for drivers.”

“Having attracted over $28 billion in automotive investments in the last three years, our province is a leading jurisdiction in the global production and development of EVs,” said Vic Fedeli, Minister of Economic Development, Job Creation and Trade. “By making it easier to build public charging infrastructure, our government is supporting Ontario’s growing end-to-end EV supply chain and ensuring EV drivers can confidently and conveniently power their journeys.”

This initiative is part of the government’s larger plan to support the adoption of electric vehicles and make EV charging infrastructure more accessible, which includes:

• The EV ChargeON program – a $91 million investment to support the installation of public EV chargers, including emerging V1G chargers to support grid-friendly deployment, outside of Ontario’s large urban centres, including at community hubs, Ontario’s highway rest areas, carpool parking lots, and Ontario Parks.
• The new Ultra-Low Overnight price plan which allows customers who use more electricity at night, including those charging their EV, to save up to $90 per year by shifting demand to the ultra-low overnight rate period when provincewide electricity demand is lower and to participate in programs that let them sell electricity back to the grid when appropriate.
• Making it more convenient for electric vehicle (EV) owners to travel the province with EV fast chargers now installed at all 20 renovated ONroute stations along the province’s busiest highways, the 400 and 401.

The initiative also builds on the government’s Driving Prosperity: The Future of Ontario’s Automotive Sector plan which aims to create a domestic EV battery ecosystem in the province, expand energy storage capacity, and position Ontario as a North American automotive innovation hub by working to support the continued transition to electric, low carbon, connected and autonomous vehicles.

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EV battery supply strategies weigh in-house cell manufacturing against supplier contracts, optimizing costs, scale, and supply-chain resilience for electric vehicles. Automakers like Tesla, GM-LG Chem, VW-Northvolt, and Ford balance gigafactories, joint ventures, and procurement risks.

Key Points

How automakers secure EV battery cells by balancing cost, scale, tech risk, and supply-chain control to meet demand.

✅ In-source cells via gigafactories, JVs, and proprietary chemistries

✅ Contract with LG Chem, Panasonic, CATL, SKI to diversify supply

✅ Manage costs, logistics, IP, and technology obsolescence risks

Auto makers, pumping billions of dollars into developing electric cars, are now facing a critical inflection point as they decide whether to get more involved with manufacturing the core batteries or buy them from others.

Batteries are one of an electric vehicle’s most expensive components, accounting for between a quarter and a third of the car’s value. Driving down their cost is key to profitability, executives say.

But whereas the internal combustion engine traditionally has been engineered and built by auto makers themselves, battery production for electric cars is dominated by Asian electronics and chemical firms, such as LG Chem Ltd. and Panasonic Corp. , and newcomers like China’s Contemporary Amperex Technology Co.

California, the U.S.’s largest car market, said last month it would end the sale of new gasoline- and diesel-powered passenger cars by 2035, putting pressure on the auto industry to accelerate its shift to electric vehicles in the coming years.

The race to lock in supplies for electric cars has auto makers taking varied paths, with growing Canada-U.S. collaboration across supply chains.

While most make the battery pack, a large metal enclosure often lining the bottom of the car, they also need the cells that are bundled together to form the core electricity storage.

Tesla several years ago opened its Gigafactory in Nevada to make batteries with Panasonic, which in the shared space would produce cells for the packs. The electric-car maker wanted to secure production specifically for its own models and lower manufacturing and logistics costs.

Now it is looking to in-source more of that production.

While Tesla will continue to buy cells from Panasonic and other suppliers, it is also working on its own cell technology and production capabilities, aiming for cheaper, more powerful batteries to ensure it can keep up with demand for its cars, said Chief Executive Elon Musk last month.

Following Tesla’s lead, General Motors Co. and South Korea’s LG Chem are putting $2.3 billion into a nearly 3-million-square-foot factory in Lordstown, Ohio, highlighting opportunities for Canada to capitalize on the U.S. EV pivot as supply chains evolve, which GM says will eventually produce enough battery cells to outfit hundreds of thousands of cars each year.

In Europe, Volkswagen AG is taking a similar path, investing about $1 billion in Swedish battery startup Northvolt AB, including some funding to build a cell-manufacturing plant in Salzgitter, Germany, as part of a joint venture, and in North America, EV assembly deals in Canada are putting it in the race as well.

Others like Ford Motor Co. and Daimler AG are steering clear of manufacturing their own cells, with executives saying they prefer contracting with specialized battery makers.

Supply-chain disruptions, including lithium shortages, have already challenged some new model launches and put projects at risk, auto makers say.

For instance, Ford and VW have agreements in place with SK Innovation to supply battery cells for future electric-vehicle models. The South Korean company is building a factory in Georgia to help meet this demand, but a fight over trade secrets has put the plant’s future in jeopardy and could disrupt new model launches, both auto makers have said in legal filings.

GM executives say the risk of relying on suppliers has pushed them to produce their own battery cells, albeit with LG Chem.

“We’ve got to be able to control our own destiny,” said Ken Morris, GM’s vice president of electric vehicles.

Bringing the manufacturing in house will give the company more control over the raw materials it purchases and the battery-cell chemistry, Mr. Morris said.

But establishing production, even in a joint venture, is a costly proposition, and it won’t necessarily ensure a timely supply of cells. There are also risks with making big investments on one battery technology because a breakthrough could make it obsolete.

Ford cites those factors in deciding against a similar investment for now.

The company sees the industry’s conventional model of contracting with independent suppliers to build parts as better suited to its battery-cell needs, Ford executive Hau Thai-Tang told analysts in August.

“We have the competitive tension with dealing with multiple suppliers, which allows us to drive the cost down,” Mr. Thai-Tang said, adding that the company expects to pay prices for cells in line with GM and Tesla.

Meanwhile, Ford can leave the capital-intensive task of conducting the research and setting up manufacturing facilities to the battery companies, Mr. Thai-Tang said.

Germany’s Daimler has tried both strategies.

The car company made its own lithium-ion cells through a subsidiary until 2015. But the capital required to scale up was better spent elsewhere, said Ola Källenius, Daimler’s chief executive officer.

The auto maker instead signed long-term supply agreements with Asian companies like Chinese battery-maker CATL and Farasis Energy (Ganzhou) Co., which Daimler invested in last year.

The company has said it is spending roughly $23.6 billion on purchase agreements but keeping its battery research in-house.

“Let’s rather put that capital into what we do best, cars,” Mr. Källenius said.

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Canada Net-Zero demands renewable energy deployment, leveraging hydropower to integrate wind, solar, and storage, scaling electrification, cutting oil and gas emissions, aligning policy, carbon pricing, and investment to deliver a clean grid by 2050.

Key Points

A national goal to cut emissions 40-45% by 2030 and reach economy-wide net-zero by 2050 through clean electrification.

✅ Hydropower balances intermittent wind and solar.

✅ Policy, carbon pricing, and investment accelerate deployment.

✅ Clean energy jobs surge as oil and gas decline.

As the UN climate talks draw near, Canada has enormous work left to do to reach its goals of reducing greenhouse gas emissions. Collectively, Canadians have to cut overall greenhouse-gas emissions by 40 to 45 per cent below 2005 levels by 2030 and achieve net-zero by 2050 across the economy.

And whereas countries like the U.K. have dramatically slashed their emissions levels, Canada's one of the few nations where emissions keep skyrocketing, and where fossil fuel extraction keeps increasing every year despite our climate targets.

Changes in national emissions and fossil fuel extraction since 1950, for G7 nations plus Norway and Australia
Graphic by Barry Saxifrage in Sep.15 article,Canada's climate solution? Keep increasing fossil fuels extraction.
Given its track record, and the IEA's finding that Canada will need more electricity to hit net-zero, how will Canada achieve its goal of getting to net-zero by 2050?

As Trudeau seeks to cement his political legacy, these are the MPs he’s considering for cabinet
By Andrew Perez | Opinion | October 25th 2021
In the upcoming online Conversations event on Thursday, 11 a.m. PT/2 p.m. ET, host and Canada's National Observer deputy managing editor David McKie will discuss how cleaning up Canada's electricity and renewable energy can put the country on track to hitting its targets with Clean Energy Canada executive director Merran Smith, Canadian Institute for Climate Choices senior economist Dale Beugin, and WaterPower Canada CEO Anne-Raphaëlle Audouin.

Getting to net-zero grid through renewable electricity
“If we wanted to be powered by 100 per cent renewable electricity, including proposals for a fully renewable electricity grid by 2030, Canada is one of the countries where this is actually possible,” said Audouin.

She says for that to happen, it would take a slate of clean energy providers working together to fill the gaps, rather than competing for market dominance.

“You couldn't power Canada just with wind and solar, even with batteries. That being said, renewables happen to work very well together ” she said. “Hydropower already makes up more than 90 per cent of Canada’s renewable generation and 60 per cent of the country’s total electricity needs are currently met thanks to this flexible, dispatchable, abundant source of baseload renewable electricity. It isn’t a stretch of the imagination to envision hydropower and wind and solar working increasingly together to clean up our grid. In fact, hydropower already backs up and allows intermittent renewable energies like wind and solar onto the grid.”

She noted that while hydropower alone won't be the solution, its long history and indisputable suite of attributes — hydroelectricity has been in Canada since the 1890s — will make it a key part of the clean energy transition required to replace coal, natural gas and oil, which still make up around 20 per cent of Canada's power sources.

Canada's vast access to water, wind, biomass, solar, geothermal, and ocean energy, and a federal government that has committed to climate goals, makes us well-positioned to lead the way to a net-zero future and eventually the electrification of our economy. So, what's holding the country back?

The new reality for renewables
According to Clean Energy Canada, it's possible to grow the clean energy sector, but only if businesses invest massively in renewables and governments give guidance and oversight informed by the implications of decarbonizing Canada's electricity grid research.

A recent modelling study from Clean Energy Canada and Navius Research exploring the energy picture here in Canada over the next decade shows our clean energy sector is expected to grow by about 50 per cent by 2030 to around 640,000 people. Already, the clean energy industry provides 430,500 jobs — more than the entire real estate sector — and that growth is expected to accelerate as our dependence on oil and gas decreases. In fact, clean energy jobs in Alberta are predicted to jump 164 per cent over the next decade.

Currently, provinces with the most hydropower generation are also the ones with the lowest electricity rates, reflecting that electricity has been a nationwide climate success in Canada. Wind and solar are now on par, or even more competitive, than natural gas, and that could have big implications for other major sectors of the economy. Grocery giant Loblaws (which owns brands including President's Choice, Joe Fresh, and Asian grocery chain T&T) deployed its fleet of fully electric delivery trucks in recent years, and Hydro-Québec just signed a $20-billion agreement to help power and decarbonize the state of New York over the next 25 years.

In The New Reality, Smith writes that many carbon-intensive industries, such as the mining sector, could also potentially benefit from the increased demand for certain natural resources — like lithium and nickel — as the world switches to electric vehicles and clean power.

“Oil and gas may have dominated Canada’s energy past, but it’s Canada’s clean energy sector that will define its new reality,” Smith emphasized.

Despite its vast potential to be one of the world's clean energy leaders, Canada has a long way to getting on the path to net zero. Even though the country is home to some of the world's leading cleantech companies, such as B.C.-based clean hydrogen fuel cell providers Ballard Power and Loop Energy and Nova Scotia-based carbon utilization company CarbonCure, the country continues to expand fossil fuel extraction to the point that emissions are projected to jump to around 1,500 MtCO2 worth by 2030.

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DOE Battery Workforce Strategy advances lithium battery manufacturing with DOE, DOL, and AFL-CIO partnerships, pilot training programs, EV supply chain skills, and industry-labor credentials to strengthen clean energy jobs and domestic competitiveness.

Key Points

An initiative to fund pilot training and labor-industry partnerships to scale domestic lithium battery manufacturing.

✅ $5M for up to five pilot training programs.

✅ Builds industry-labor credentials across the battery supply chain.

✅ Targets EV manufacturing, recycling, and materials refining.

The U.S. Department of Energy (DOE), in coordination with the U.S. Department of Labor and the AFL-CIO, today announced the launch of a national workforce development strategy for lithium-battery manufacturing. As part of a $5 million investment, DOE will support up to five pilot training programs in energy and automotive communities and advance workforce partnerships between industry and labor for the domestic lithium battery supply chain. Lithium batteries power everything from electric vehicles, where U.S. automakers' battery strategies are rapidly evolving, to consumer electronics and are a critical component of President Biden’s whole-of-government decarbonization strategy. This workforce initiative will support the nation’s global competitiveness within battery manufacturing while strengthening the domestic economy and clean energy supply chains. 

“American leadership in the global battery supply chain, as the U.S. works with allies on EV metals to strengthen access, will be based not only on our innovative edge, but also on our skilled workforce of engineers, designers, scientists, and production workers,” said U.S. Secretary of Energy Jennifer M. Granholm, “President Biden has a vision for achieving net zero emissions while creating millions of good paying, union jobs — and DOE’s battery partnerships with labor and industry are key to making that vision a reality.” 

“President Biden has made the creation of good union jobs a cornerstone of his climate strategy,” said AFL-CIO President Liz Shuler. “We applaud DOE for being proactive in pulling labor and management together as the domestic battery industry is being established, and as Canada accelerates EV assembly nearby, we look forward to working with DOE and DOL to develop high-road training standards for the entire battery supply chain.” 

“I am glad to see the Department of Energy collaborating with our industry partners to invest in the next generation of our clean energy workforce,” said U.S. Senator Joe Manchin (D-WV), Chairman of the Senate Energy and Natural Resources Committee. “While I remain concerned about our dependence on China and other foreign countries for key parts of the lithium-ion battery supply chain, and recent lithium supply risks highlight the urgency, engaging our strong and capable workforce to manufacture batteries domestically is a critical step toward reducing our reliance on other countries and ensuring we are able to maintain our energy security. I look forward to seeing this initiative grow, and we will continue to work closely together to ensure we can onshore the rest of the battery supply chain.” 

The pilot training programs will bring together manufacturing companies, organized labor, and training providers to lay the foundation for the development of a broad national workforce strategy. The pilots will support industry-labor cooperation, as major North American projects like the B.C. battery plant advance, and will provide sites for job task analyses and documenting worker competencies. Insights gained will support the development of national industry-recognized credentials and inform the development of broader training programs to support the overall battery supply chain. 

This initiative comes as part of suite of announcements from President Biden’s Interagency Working Group (IWG) on Coal and Power Plant Communities and Economic Revitalization—a partnership among the White House and nearly a dozen federal agencies committed to pursuing near- and long-term actions to support coal, oil and gas, and power plant communities as the nation transitions to a clean energy economy. 

This announcement follows DOE’s recent release of two Notices of Intent authorized by the Bipartisan Infrastructure Law to provide $3 billion to support projects that bolster domestic battery manufacturing and battery recycling for a circular economy efforts nationwide. The funding, which will be made available in the coming months, will support battery-materials refining, which will bolster domestic refining capacity of minerals such as lithium, as well as production plants, battery cell and pack manufacturing facilities, and recycling facilities. 

It also builds on progress the Biden-Harris Administration and DOE have driven to secure a sustainable, reliable domestic supply of critical minerals and materials necessary for clean energy supply chains, including lithium, with emerging sources like Alberta's lithium-rich oil fields underscoring regional potential. This includes $44 million in funding through the DOE Mining Innovations for Negative Emissions Resource Recovery (MINER) program to fund the technology research that increases the mineral yield while decreasing the required energy, and subsequent emissions, to mine and extract critical minerals such as lithium, copper, nickel, and cobalt. 

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Electric Fleet Grid Planning aligns utilities, charging infrastructure, distribution upgrades, and substation capacity to meet megawatt loads from medium- and heavy-duty EV trucks and buses, enabling managed charging, storage, and corridor fast charging.

Key Points

A utility plan to upgrade feeders and substations for EV fleets, coordinating charging, storage, and load management.

✅ Plans distribution, substation, and transformer upgrades

✅ Supports managed charging and on-site storage

✅ Aligns utility investment with fleet adoption timelines

As more electric buses and trucks enter the market, future fleets will require a lot of electricity for charging and will challenge state power grids over time. While some utilities in California and elsewhere are planning for an increase in power demand, many have yet to do so and need to get started.

This issue is critical, because freight trucks emit more than one-quarter of all vehicle emissions. Recent product developments offer growing opportunities to electrify trucks and buses and slash their emissions (see our recent white paper). And just last week, a group of 15 states plus D.C. announced plans to fully electrify truck sales by 2050. Utilities will need to be ready to power electric fleets.

Electric truck fleets need substantial power
Power for trucks and buses is generally more of an issue than for cars because trucks typically have larger batteries and because trucks and buses are often parts of fleets with many vehicles that charge at the same location. For example, a Tesla Model 3 battery stores 54-75 kWh; a Proterra transit bus battery stores 220-660 kWh. In Amsterdam, a 100-bus transit fleet is powered by a set of slow and fast chargers that together have a peak load of 13 MW (megawatts). This is equivalent to the power used by a typical large factory. And they are thinking of expanding the fleet to 250 buses.

California utilities are finding that grid capacity is often adequate in the short term, but that upgrade needs likely will grow in the medium term.
Many other fleets also will need a lot of "juice." For example, a rough estimate of the power needed to serve a fleet of 200 delivery vans at an Amazon fulfillment center is about 4 MW. And for electric 18-wheelers, chargers may need up to 2 MW of power each; a recent proposal calls for charging stations every 100 miles along the U.S. West Coast’s I-5 corridor, highlighting concerns about EVs and the grid as each site targets a peak load of 23.5 MW.

Utilities need distribution planning
These examples show the need for more power at a given site than most utilities can provide without planning and investment. Meeting these needs often will require changes to primary and secondary power distribution systems (feeders that deliver power to distribution transformers and to end customers) and substation upgrades. For large loads, a new substation may be needed. A paper recently released by the California Electric Transportation Coalition estimates that for loads over 5 MW, distribution system and substation upgrades will be needed most of the time. According to the paper, typical utility costs are $1 million to $9 million for substation upgrades, $150,000 to $6 million for primary distribution upgrades, and $5,000 to $100,000 for secondary distribution upgrades. Similarly, Black and Veatch, in a paper on Electric Fleets, also provides some general guidance, shown in the table below, while recognizing that each site is unique.

California policy pushes utilities toward planning
In California, state agencies and a statewide effort called CALSTART have been funding demonstration projects and vehicle and charger purchases for several years to support grid stability as electrification ramps up. The California Air Resources Board voted in June to phase in zero-emission requirements for truck sales, mandating that, beginning in 2024, manufacturers must increase their zero-emission truck sales to 30-50 percent by 2030 and 40-75 percent by 2035. By 2035, more than 300,000 trucks will be zero-emission vehicles.

California utilities operate programs that work with fleet owners to install the necessary infrastructure for electric vehicle fleets. For example, Southern California Edison operates the Charge Ready Transport program for medium- and heavy-duty fleets. Normally, when customers request new or upgraded service from the utility, there are fees associated with the new upgrade. With Charge Ready, the utility generally pays these costs, and it will sometimes pay half the cost of chargers; the customer is responsible for the other half and for charger installation costs. Sites with at least two electric vehicles are eligible, but program managers report that at least five vehicles are often needed for the economics to make sense for the utility.

One way to do this is to develop and implement a phased plan, with some components sized for future planned growth and other components added as needed. Southern California Edison, for example, has 24 commitments so far, and has a five-year goal of 870 sites, with an average of 10 chargers per site. The utility notes that one charger usually can serve several vehicles and that cycling of charging, some storage, and other load management techniques through better grid coordination can reduce capacity needs (a nominal 10 MW load often can be reduced below 5 MW).

Through this program, utility representatives are regularly talking with fleet operators, and they can use these discussions to help identify needed upgrades to the utility grid. For example, California transit agencies are doing the planning to meet a California Air Resources Board mandate for 100 percent electric or fuel cell buses by 2040; utilities are talking with the agencies and their consultants as part of this process. California utilities are finding that grid capacity is often adequate in the short term, but that upgrade needs likely will grow in the medium term (seven to 10 years out). They can manage grid needs with good planning (school buses generally can be charged overnight and don’t need fast chargers), load management techniques and some energy storage to address peak needs.

Customer conversations drive planning elsewhere
We also spoke with a northeastern utility (wishing to be unnamed) that has been talking with customers about many issues, including fleets. It has used these discussions to identify a few areas where grid upgrades might be needed if fleets electrify. It is factoring these findings into a broader grid-planning effort underway that is driven by multiple needs, including fleets. Even within an integrated planning effort, this utility is struggling with the question of when to take action to prepare the electric system for fleet electrification: Should it act on state or federal policy? Should it act when the specific customer request is submitted, or is there something in between? Recognizing that any option has scheduling and cost allocation implications, it notes that there are no easy answers.

Many utilities need to start paying attention
As part of our research, we also talked with several other utilities and found that they have not yet looked at how fleets might relate to grid planning. However, several of these companies are developing plans to look into these issues in the next year. We also talked with a major truck manufacturer, also wishing to remain unnamed, that views grid limitations as a key obstacle to truck electrification. 

Based on these cases, it appears that fleet electrification can have a substantial impact on electric grids and that, while these impacts are small at present, they likely will grow over time. Fleet owners, electric utilities, and utility regulators need to start planning for these impacts now, so that grid improvements can be made steadily as electric fleets grow. Fleet and grid planning should happen in parallel, so that grid upgrades do not happen sooner or later than needed but are in place when needed, including the move toward a much bigger grid as EV adoption accelerates. These grid impacts can be managed and planned for, but the time to begin this planning is now.

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Tesla Chile Market Entry signals EV expansion into South America, with a Santiago country manager, service technicians, and advisors, leveraging lithium supply, competing with BYD, and preparing sales, service, and charging infrastructure.

Key Points

Tesla will enter Chile to launch EV sales, service, and charging from Santiago, opening its South America expansion.

✅ Country manager role based in Santiago to lead market launch

✅ Focus on EV sales, service centers, and charging infrastructure

✅ Leverages Chile's lithium ecosystem; competes with BYD

Tesla is preparing to bring its electric cars to South America, according to a new job posting in Chile.

It has been just over a decade since Tesla launched the Model S and significantly accelerated EV inflection point in the deployment of electric vehicles around the world.

The automaker has expanded its efforts across North America, where the U.S. EV tipping point has been reached, and most countries in Europe, and it is still gradually expanding in Asia.

But there’s one continent that Tesla hasn’t touched yet: South America, even as global EV adoption raced to two million in five years.

It sounds like it is about to change.

Tesla has started to promote a job posting on LinkedIn for a country manager in Chile, aligning with international moves like UK expansion plans it has signaled.

The country manager is generally the first person hired when Tesla expands in a new market.

The job is going to be based in Santiago, the capital of Chile, where the company is also looking for some Tesla advisors and service technicians.

Chile is an interesting choice for a first entry into the South American market. The Chilean auto market consists of only about 234,000 vehicles sold year-to-date and that’s down 29% versus the previous year.

That’s roughly the number of vehicles sold in Brazil every month.

While the size of the auto market in the country is small, there’s a strong interest for electric vehicles as the EV era arrives ahead of schedule there, which might explain Tesla’s foray.

The country is rich in lithium, a critical material for EV batteries, where lithium supply concerns have also emerged, which has helped create interest for electric vehicles in the country. The government also announced an initiative to allow for only new sales of electric vehicles in the country starting in 2035.

Tesla’s Chinese competitor BYD has set its sight on the South American market by bringing its cheaper China-made EVs to the market, part of a broader Chinese EV push in Europe as well, but now it looks like Tesla is willing to test the market on the higher-end.

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